After London’s luxury hotels, airlines cash in on Royal Wedding buzz

Andrea Divirgilio / April 26, 2011

british airways

With a flood of visitors expected to the city to witness the Royal Wedding, London’s luxury hotels are already offering royal wedding packages that will let the affluent have a royal stay. However, you first need to enter the city to enjoy these lavish stays, and those reaching London over the next weekend by air must not mind the exorbitant airfares. Lisa Kearns, a spokeswoman for VisitBritain, said that more than 600,000 tourists are being expected in London during the last weekend of April owing to the big wedding of Prince William and Kate Middleton. British Airways alone will be carrying more than 250,000 people to the city.

There is good news for those who haven’t booked the flights yet, as there are seats available from New York and Los Angeles to Heathrow Airport in London. The only thing that might trouble the visitors a bit will be the ticket price, which is much more than the normal rate.

John Lampl, a spokesman for the airline, said…

If someone wants to book now there is availability but since it’s so close they will pay a premium.

Ike Anand, director of airline strategy for Expedia, said…

The prices are high because the airlines are trying to cash in, and it’s not just limited to the airlines. If you were to look for a hotel too you would see very high prices.

Anja Winikka, senior editor of, said…

It makes sense that people would want to travel to be there along the wedding route to celebrate this special day in history. It’s also a good excuse for an international vacation, London in springtime is beautiful.

As far as British Airways is concerned, a seat in economy class will cost at least $1,400 per person. The visitors who purchased the tickets last month in advance paid an average $947. For others who waited to buy the tickets until April, the average airfare is $1,220 per person.

For the well-heeled, the pricing for a first class seat starts at $18,204 from New York and $22,512 from Los Angeles, excluding the fees. The total cost falls between $19,000 and $23,000. But, that’s pretty fine considering the purpose of the visit, and moreover, the price includes a fully flat bed and some “special catering” to celebrate the royal wedding, such as champagne, cupcakes and chocolate.

Via: CNN

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