Cartier’s new minimalistic bracelet personifies modern woman
The Just a nail line, as the Juste Un Clou would read in English, is a collection by Cartier, the celebrated jewelry makers, where you can find rings and bracelets designed to represent wrist wrapping nails. The path breaking collection is scheduled to hit the stores in April this year. This, however, is not the first time that the ace jewelry house from France is about to present a nail inspired line. They hit the nail on the head for the first time in the seventies. The new collection, in fact, is an ode to the previous line-up. Unlike earlier, this time Cartier has decided to create an assortment of rings finger and bracelets that border on the thick and the thin. In the creator’s own words, the collection is an “expression of rebellious nature and the reflection of self-belief.
To honor and celebrate the Juste un Clou re-launch, Cartier organized a commemorative exhibition at the Cartier Mansion in New York. Titled “Cartier and Aldo Cipullo”, the show which ends on May 8th is currently running to packed houses. The exhibition primarily showcases Cartier’s history during the era when the first nail shaped bracelet was unveiled. Moreover, as the title is a clear pointer to, the show also upholds the life and works of Aldo Cipullo, the Cartier genius who designed the original nail collection and of course, the famous love bracelet.
The bracelets come in a plethora of finishes ranging from pink gold to white gold, adorned with dazzling diamonds. Industrial materials like nuts and bolts, chains and cable wire have been used to create the edgy and bold jewelry.
The nail design, however, cannot be regarded an out and out Cartier innovation. You have seen them countless times before. So what sets Cartier’s version apart? In the first place, the Cartier bracelets are less grungy and secondly, they bear the obvious mark of quality. The only place Cartier’s nails can leave you wounded is, well, the finances. The price for the pieces starts at something around $3000 and shoot up to a whopping $35,000. So, if you cannot afford to lose a fortune on the nail bracelets, then at least, catch a glimpse of them at the latest exhibit.
Cartier’s is a history packed with the rich and the famous. Hailed jeweler to kings and kings to jewelers by the Prince of Wales, Cartier accounts for a client base that includes names like Princess Grace of Monaco, Elizabeth Taylor, Mona Bismarck, Barbara Hutton, Doris Duke and Maria Felix.
If it has been a star studded past for Cartier, then the inaugural ceremony of the Company’s latest New York exhibit was not an exception either. From Michelle Harper to Rachel Taylor to Karlie Kloss to Lily Collins – the nation’s glitterati all turned up for the grand event. Lily Collins is even reported to have helped Cipullo with the latest range. So, all that can be said of the nail collection is, it has left us nailed…oops…floored!