Maserati unveils the Levante SUV as they begin their new journey

Andrea Divirgilio / May 23, 2013

As Maserati has been busy basking the glory for their 2014 Ghibli sedan  in the recent past, they have decided to take another road to bringing new products for their wealthy customers. The Levante SUV which was earlier named the Kubang, has finally been shown to the world again after the Paris Auto Show appearance last year. This appearance means that the Italian carmaker is serious about bringing in this new model, which many estimate to be on road in the earlier half of 2015. The name ‘Levante’ has been chosen as a final option, because, it has a special association with the carmaker’s History. It’s roots link back to ‘Via Emilia Levante’ in Bologna, Italy, where the Maserati brothers first conceptualised their car making company, began their journey. Now, almost a century after the story began, the company has used the special name for the first time in this new SUV.

Maseratis have always been impressive with what they pack under the hood of their cars, which in this case has been a 3.0-liter V6 engine with a 410 HP output level, and the optional and upgraded 3.8-liter twin turbo V8 engine. To match up in terms of the transmission the Levante has been fitted the 8-speed automatic gearbox, which remains constant in both the engine configurations mentioned before. The Q4 all-wheel driving system should further help with getting more purchase from the power of the Levante SUV.

For those looking for a diesel option, Maserati will most probably be fitting in a 3.0-liter V6 with will giving out 275HP of output. This engine will be paired with the standard features of the Levante, more of which we await to learn from the company.

The Maserati Levante has been launched with a sense of sentimental value relating to the Italian car maker’s historical roots. With a suave design and a powerful engine to boast, they will be hoping that the sales figures get a boost. Last year they sold just 7,000 units, and are now looking at touching the 50,000 mark within the medium term scheme of things. Though a lot of luxury brand competitors are on the same train of thought by introducing SUVs, instead of their traditional coupe, sedans and convertibles, Maserati will look at every way possible to capitalise on their brand, and expanding their reach to new markets.  

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