Back on January 1st 1962, the British record label Decca Records made a decision which is said to be one of the biggest mistakes and worst business decision in music history. As the Decca’s senior A&R (artists and repertoire) representative Dick Rowe rejected the Beatles band after the infamous ‘The Beatles’ Decca audition’, before the band reached international stardom. By commenting ‘Guitar groups are on their way out, Mr. Epstein, the band’s manager; the man who turned down the Beatles, Mr. Rowe, actually decided against signing them in favor of Brian Poole & The Tremeloes who also auditioned that day. Now, the Silver Beatles’ original unreleased 10-song Mono Master Safety tape from the infamous Decca auditions, which was recorded on New Year’s Day, 1962 at Decca Studios in West Hampstead, north London, has resurfaced and will go on sale at the Popular Culture auction on Nov. 27th at the new Playboy Club in Old Park Lane in London.
Historically, the four legendary musicians John Lennon, George Harrison, Paul McCartney and original drummer Pete Best made the trek from Liverpool to London to meet with Decca’s executives, where they performed 15 songs at the Decca session; 10 out of which are on the tape, which is expected to fetch $32,060 on sale.
Composed of all officially unreleased songs including the Like Dreamers Do ,Money, Take Good Care of my Baby ,Sure to Fall, Three Cool Cats ,Love of The Loved, Memphis, Crying Waiting Hoping ,Till There Was You, and Searching; this tape delivering perfect audio quality however impressively reflects the beginnings of the world’s greatest musical phenomenon.
Some of the other highlights of this Live Auctioneers' sale include a Monterey Stratocaster used by Jimi Hendrix (pictured above) for the best part of his set at the inaugural U.S. performance with his experience at Monterey, which is the highlight of the auction and is expected to garner as much as $288,580, along with Paul McCartney’s played and recorded violin bass guitar, a Mick Jagger played guitar and Eric Clapton, Elvis Presley and John Lennon guitars.
UPDATE: The Beatles audition tape has been sold to a Japanese collector, who paid $56,394 more then its higher end estimate of $32,060 in an auction held on November 27,2012.